Interdisciplinary design with purpose.
Interdisciplinary design with purpose.
Visual identity for Den, an eco energy company specializing in smart heating systems.
Den’s automates a home’s thermostats to conserve energy, and allows users to monitor their monthy energy consumption via their mobile app. The target audience are young adult homeowners with an interest in reducing their carbon footprint.
Den’s automates a home’s thermostats to conserve energy, and allows users to monitor their monthy energy consumption via their mobile app. The target audience are young adult homeowners with an interest in reducing their carbon footprint.
The Den® logo reflects its brand values as an eco-friendly smart heating system.
The logomark is a stylized letter D, with an opened counter to let the logo “breathe”. The small flourish is made to look like an arrow and a leaf, pointing northeast to signify air flow around the home.
The logomark is a stylized letter D, with an opened counter to let the logo “breathe”. The small flourish is made to look like an arrow and a leaf, pointing northeast to signify air flow around the home.
